Lee Wei Ming - Content Strategy Lead at Semantic.my

Lee Wei Ming

Content Strategy Lead

at Semantic.my

HubSpot Content Marketing CertifiedHubSpot Inbound Marketing CertifiedGoogle Analytics 4 CertifiedContent Marketing Institute CertifiedSemrush Content Marketing Certified

About Lee Wei Ming

Lee Wei Ming is the Content Strategy Lead at Semantic.my with 7 years of experience in content marketing and SEO content strategy. She specializes in developing comprehensive content architectures, topical maps, and semantic content frameworks that drive organic growth. Wei Ming has worked with leading Malaysian brands in finance, healthcare, and technology sectors to create content ecosystems that establish topical authority. Her approach combines data-driven keyword research with semantic content principles to create content that satisfies both user intent and search engine requirements. Wei Ming is a regular speaker at digital marketing events in Southeast Asia.

7+ Years Experience
45+ Projects Completed
14 Articles Published

Education

Universiti Putra Malaysia

Bachelor of Communication

Selangor, Malaysia

Areas of Expertise

  • Content Strategy
  • Topical Map Development
  • Semantic Content Frameworks
  • Content Architecture
  • Editorial Calendar Management
  • Content Gap Analysis
  • User Intent Mapping
  • Content Performance Analysis

Knowledge Areas

  • Content Marketing
  • SEO Content Writing
  • Topical Authority
  • Keyword Research
  • Content Clusters
  • Editorial Strategy
  • Brand Storytelling
  • Content Distribution

Professional Certifications

HubSpot Content Marketing Certification

Issued by HubSpot Academy

2024

Content Marketing Institute Certification

Issued by Content Marketing Institute

2023

Speaking Engagements

Building Topical Authority Through Semantic Content

Digital Marketing Summit Malaysia

2024

Content Architecture for SEO Success

Content Marketing Conference Asia

2023

Professional Memberships

  • Content Marketing Institute
  • Malaysian Digital Association

Articles by Lee Wei Ming

14 articles published